VivaiFiori is the property of the Associazione Nazionale di Tutela del Marchio VivaiFiori.

It originated from an industry plan approved by the Tavolo di Filiera Nazionale del Florovivaismo coordinated by the Ministry of Agriculture and Forestry.
The Associazione Nazionale di Tutela del Marchio VivaiFiori manages the brand as well as supports and promotes actions useful to its development. Included among its statutory objectives are the union, representation, assistance and protection of national and international ornamental plant nursery farmers who adopt its specifications and use its brand; maintaining relations with the certification body; promoting the brand and member companies; ensuring all possible assistance in order to stimulate membership; and providing information and advice to members on aspects
related to the specifications and the resulting opportunities.

Actually the organisations inside VivaiFiori are:

• Associazione Nazionale Piante e Fiori d’Italia
• Associazione Nazionale Vivaisti Esportatori
• Cooperativa Floricoltori riviera dei fiori
• Distretto Florovivaistico Alto Lombardo
• Fiori Tipici del Lago Maggiore e del Biellese SCRL
• Florasì-Consorzio Nazionale per la promozione dei Prodotti Florovivaistici soc. cooperativa
• Florveneto Associazione Florovivaisti del Veneto
• Società agricola consortile florovivaistica arl Milazzo Flora

Certification

Advantages

There are economical and practical advantages for members. The Disciplinary was drafted to make it comparable to the performance” of other process certification systems but keeping the requirements to an affordable level by most of Italian companies.

Purpose

The Associazione Nazionale di Tutela del Marchio VivaiFiori manages the brand as well as supports and promotes actions useful to its development. Included among its statutory objectives are the union, representation, assistance and protection of national and international ornamental plant nursery farmers who adopt its specifications and use its brand; maintaining relations with the certification body; promoting the brand and member companies; ensuring all possible assistance in order to stimulate membership; and providing information and advice to members on aspects related to the specifications and the resulting opportunities.